Apple Inc (AAPL)

In the past 90 days, Apple Inc. has seen 12 insider trading transactions, predominantly planned sales, totaling approximately $41.2 million. Notably, significant sales were executed by high-ranking executives, including CEO Timothy Cook and COO Jeffrey Williams, on April 2, 2025. The net value of insider transactions is negative at approximately -$343,147, with four insiders selling shares. This activity coincides with a 15.4% decline in stock price over the same period, following the last earnings report on January 30, 2025, which showed a slight earnings beat of 1.69%.

Technology Technology Equipment Computers, Phones & Household Electronics

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Ticker: AAPL Exchange: NMS

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• Purchase • Sale • Planned purchase • Planned sale Net purchase Net sale Earnings

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Abbreviations B: Buy, S: Sell, PP: Planned purchase, PS: Planned sale, O: Option / Other

Notification date	Transaction date	B/S Transaction type	Insider and/or position	Nb. shares Price Value	Number of shares	Price	Value
2025-04-03	2025-04-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	5,648 -3.1% 224.62 USD 1,268,654	5,648 -3.1%	224.62	USD 1,268,654
2025-04-03	2025-04-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	22,343 -10.8% 223.90 USD 5,002,598	22,343 -10.8%	223.90	USD 5,002,598
2025-04-03	2025-04-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	9,231 -4.3% 222.87 USD 2,057,313	9,231 -4.3%	222.87	USD 2,057,313
2025-04-03	2025-04-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	1,600 -0.7% 221.68 USD 354,688	1,600 -0.7%	221.68	USD 354,688
2025-04-03	2025-04-02	PS Planned sale	WILLIAMS JEFFREY E COO Officer	2,480 -0.6% 225.03 USD 558,074	2,480 -0.6%	225.03	USD 558,074
2025-04-03	2025-04-02	PS Planned sale	WILLIAMS JEFFREY E COO Officer	17,292 -4.2% 224.34 USD 3,879,287	17,292 -4.2%	224.34	USD 3,879,287
2025-04-03	2025-04-02	PS Planned sale	WILLIAMS JEFFREY E COO Officer	15,721 -3.7% 223.48 USD 3,513,329	15,721 -3.7%	223.48	USD 3,513,329
2025-04-03	2025-04-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	10,590 -0.3% 224.76 USD 2,380,208	10,590 -0.3%	224.76	USD 2,380,208
2025-04-03	2025-04-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	62,077 -1.9% 223.97 USD 13,903,386	62,077 -1.9%	223.97	USD 13,903,386
2025-04-03	2025-04-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	28,774 -0.9% 222.99 USD 6,416,314	28,774 -0.9%	222.99	USD 6,416,314
2025-04-03	2025-04-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	6,695 -0.2% 221.77 USD 1,484,750	6,695 -0.2%	221.77	USD 1,484,750
2025-02-04	2025-02-03	S Sale	LEVINSON ARTHUR D Non-Executive Director	1,516 -0.0% 226.35 USD 343,147	1,516 -0.0%	226.35	USD 343,147
2024-12-18	2024-12-16	PS Planned sale	WILLIAMS JEFFREY E COO Officer	8,384 -2.1% 251.10 USD 2,105,222	8,384 -2.1%	251.10	USD 2,105,222
2024-12-18	2024-12-16	PS Planned sale	WILLIAMS JEFFREY E COO Officer	42,939 -9.7% 250.58 USD 10,759,655	42,939 -9.7%	250.58	USD 10,759,655
2024-12-18	2024-12-16	PS Planned sale	WILLIAMS JEFFREY E COO Officer	34,752 -7.3% 249.50 USD 8,670,624	34,752 -7.3%	249.50	USD 8,670,624
2024-12-18	2024-12-16	PS Planned sale	WILLIAMS JEFFREY E COO Officer	13,925 -2.8% 248.61 USD 3,461,894	13,925 -2.8%	248.61	USD 3,461,894
2024-11-19	2024-11-19	S Sale	LEVINSON ARTHUR D Non-Executive Director	50,000 -1.2% 229.28 USD 11,464,000	50,000 -1.2%	229.28	USD 11,464,000
2024-11-19	2024-11-18	S Sale	LEVINSON ARTHUR D Non-Executive Director	75,000 -1.8% 228.66 USD 17,149,500	75,000 -1.8%	228.66	USD 17,149,500
2024-11-19	2024-11-18	S Sale	KONDO CHRIS Principal Accounting Officer Officer	4,130 -21.1% 228.87 USD 945,233	4,130 -21.1%	228.87	USD 945,233
2024-11-19	2024-11-15	S Sale	LEVINSON ARTHUR D Non-Executive Director	75,000 -1.7% 224.68 USD 16,851,000	75,000 -1.7%	224.68	USD 16,851,000
2024-10-08	2024-10-04	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	59,305 -35.5% 226.52 USD 13,433,769	59,305 -35.5%	226.52	USD 13,433,769
2024-10-03	2024-10-02	PS Planned sale	WILLIAMS JEFFREY E COO Officer	8,056 -1.6% 227.22 USD 1,830,484	8,056 -1.6%	227.22	USD 1,830,484
2024-10-03	2024-10-02	PS Planned sale	WILLIAMS JEFFREY E COO Officer	51,674 -9.4% 226.80 USD 11,719,663	51,674 -9.4%	226.80	USD 11,719,663
2024-10-03	2024-10-02	PS Planned sale	O'BRIEN DEIRDRE Senior Vice President Officer	22,328 -14.1% 227.13 USD 5,071,359	22,328 -14.1%	227.13	USD 5,071,359
2024-10-03	2024-10-02	PS Planned sale	O'BRIEN DEIRDRE Senior Vice President Officer	38,691 -19.6% 226.72 USD 8,772,024	38,691 -19.6%	226.72	USD 8,772,024
2024-10-03	2024-10-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	7,193 -0.2% 226.57 USD 1,629,718	7,193 -0.2%	226.57	USD 1,629,718
2024-10-03	2024-10-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	45,140 -1.4% 225.86 USD 10,195,320	45,140 -1.4%	225.86	USD 10,195,320
2024-10-03	2024-10-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	61,912 -1.8% 224.46 USD 13,896,768	61,912 -1.8%	224.46	USD 13,896,768
2024-10-03	2024-10-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	109,741 -3.1% 223.75 USD 24,554,549	109,741 -3.1%	223.75	USD 24,554,549
2024-10-03	2024-10-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	2,995 -1.6% 227.24 USD 680,584	2,995 -1.6%	227.24	USD 680,584
2024-10-03	2024-10-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	38,170 -16.7% 226.82 USD 8,657,719	38,170 -16.7%	226.82	USD 8,657,719
2024-10-03	2024-10-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	7,550 -3.2% 225.87 USD 1,705,319	7,550 -3.2%	225.87	USD 1,705,319
2024-10-03	2024-10-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	6,454 -2.7% 224.59 USD 1,449,504	6,454 -2.7%	224.59	USD 1,449,504
2024-10-03	2024-10-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	5,850 -2.4% 223.79 USD 1,309,172	5,850 -2.4%	223.79	USD 1,309,172
2024-08-19	2024-08-15	S Sale	KONDO CHRIS Principal Accounting Officer Officer	8,706 -36.1% 225.00 USD 1,958,850	8,706 -36.1%	225.00	USD 1,958,850
2024-08-13	2024-08-09	PS Planned sale	KONDO CHRIS Principal Accounting Officer Officer	5,178 -17.7% 216.50 USD 1,121,037	5,178 -17.7%	216.50	USD 1,121,037
2024-08-07	2024-08-05	S Sale	Adams Katherine L. SVP, GC and Secretary Officer	2,400 -1.2% 207.05 USD 496,920	2,400 -1.2%	207.05	USD 496,920
2024-08-07	2024-08-05	S Sale	Adams Katherine L. SVP, GC and Secretary Officer	97,600 -33.5% 206.42 USD 20,146,592	97,600 -33.5%	206.42	USD 20,146,592
2024-06-03	2024-05-30	S Sale	LEVINSON ARTHUR D Non-Executive Director	75,000 -1.7% 191.58 USD 14,368,500	75,000 -1.7%	191.58	USD 14,368,500
2024-05-17	2024-05-15	S Sale	KONDO CHRIS Principal Accounting Officer Officer	4,999 -14.6% 190.40 USD 951,785	4,999 -14.6%	190.40	USD 951,785
2024-04-15	2024-04-11	PS Planned sale	WILLIAMS JEFFREY E COO Officer	59,162 -10.8% 172.22 USD 10,188,880	59,162 -10.8%	172.22	USD 10,188,880
2024-04-15	2024-04-11	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	12,894 -10.7% 175.02 USD 2,256,708	12,894 -10.7%	175.02	USD 2,256,708
2024-04-15	2024-04-11	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	27,600 -18.6% 174.12 USD 4,805,712	27,600 -18.6%	174.12	USD 4,805,712
2024-04-15	2024-04-11	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	12,700 -7.9% 173.19 USD 2,199,513	12,700 -7.9%	173.19	USD 2,199,513
2024-04-03	2024-04-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	165 -0.0% 169.30 USD 27,935	165 -0.0%	169.30	USD 27,935
2024-04-03	2024-04-02	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	97,062 -2.9% 168.62 USD 16,366,594	97,062 -2.9%	168.62	USD 16,366,594
2024-04-03	2024-04-02	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	54,732 -15.7% 168.90 USD 9,244,235	54,732 -15.7%	168.90	USD 9,244,235
2024-04-03	2024-04-02	PS Planned sale	O'BRIEN DEIRDRE Senior Vice President Officer	54,732 -28.6% 168.91 USD 9,244,782	54,732 -28.6%	168.91	USD 9,244,782
2024-04-03	2024-04-01	S Sale	COOK TIMOTHY D Chief Executive Officer Executive Director	99,183 -2.9% 170.03 USD 16,864,085	99,183 -2.9%	170.03	USD 16,864,085
2024-03-01	2024-02-29	S Sale	LEVINSON ARTHUR D Non-Executive Director	100,000 -2.2% 180.94 USD 18,094,000	100,000 -2.2%	180.94	USD 18,094,000
2023-12-01	2023-11-29	S Sale	KONDO CHRIS Principal Accounting Officer Officer	5,513 -15.9% 192.00 USD 1,058,496	5,513 -15.9%	192.00	USD 1,058,496
2023-11-20	2023-11-17	S Sale	Adams Katherine L. SVP, GC and Secretary Officer	123,448 -100.0% 188.79 USD 23,305,748	123,448 -100.0%	188.79	USD 23,305,748
2023-11-14	2023-11-10	S Sale	KONDO CHRIS Principal Accounting Officer Officer	4,806 -12.2% 184.04 USD 884,496	4,806 -12.2%	184.04	USD 884,496
2023-10-10	2023-10-09	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	12,685 -10.5% 178.91 USD 2,269,473	12,685 -10.5%	178.91	USD 2,269,473
2023-10-10	2023-10-09	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	19,000 -13.6% 178.55 USD 3,392,450	19,000 -13.6%	178.55	USD 3,392,450
2023-10-10	2023-10-06	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	32,010 -18.7% 177.89 USD 5,694,259	32,010 -18.7%	177.89	USD 5,694,259
2023-10-10	2023-10-06	PS Planned sale	WILLIAMS JEFFREY E COO Officer	69,785 -12.5% 177.00 USD 12,351,945	69,785 -12.5%	177.00	USD 12,351,945
2023-10-03	2023-10-03	PS Planned sale	O'BRIEN DEIRDRE Senior Vice President Officer	3,926 -2.8% 172.65 USD 677,824	3,926 -2.8%	172.65	USD 677,824
2023-10-03	2023-10-03	PS Planned sale	O'BRIEN DEIRDRE Senior Vice President Officer	61,610 -30.5% 172.08 USD 10,601,849	61,610 -30.5%	172.08	USD 10,601,849
2023-10-03	2023-10-03	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	6,800 -1.6% 173.24 USD 1,178,032	6,800 -1.6%	173.24	USD 1,178,032
2023-10-03	2023-10-03	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	32,886 -7.2% 172.23 USD 5,663,956	32,886 -7.2%	172.23	USD 5,663,956
2023-10-03	2023-10-03	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	25,850 -5.4% 171.62 USD 4,436,377	25,850 -5.4%	171.62	USD 4,436,377
2023-10-03	2023-10-03	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	85,682 -2.5% 173.18 USD 14,838,409	85,682 -2.5%	173.18	USD 14,838,409
2023-10-03	2023-10-03	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	99,223 -2.9% 172.52 USD 17,117,952	99,223 -2.9%	172.52	USD 17,117,952
2023-10-03	2023-10-03	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	55,664 -1.6% 171.42 USD 9,541,923	55,664 -1.6%	171.42	USD 9,541,923
2023-08-08	2023-08-07	PS Planned sale	O'BRIEN DEIRDRE Senior Vice President Officer	15,419 -10.2% 178.56 USD 2,753,217	15,419 -10.2%	178.56	USD 2,753,217
2023-05-10	2023-05-08	S Sale	KONDO CHRIS Principal Accounting Officer Officer	4,092 -10.8% 173.26 USD 708,980	4,092 -10.8%	173.26	USD 708,980
2023-04-17	2023-04-13	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	69,996 -39.4% 165.25 USD 11,566,839	69,996 -39.4%	165.25	USD 11,566,839
2023-04-10	2023-04-06	PS Planned sale	Maestri Luca Senior Vice President, CFO Officer	200 -0.1% 164.92 USD 32,984	200 -0.1%	164.92	USD 32,984
2023-04-04	2023-04-04	PS Planned sale	WILLIAMS JEFFREY E COO Officer	387 -0.1% 166.62 USD 64,482	387 -0.1%	166.62	USD 64,482
2023-04-04	2023-04-04	PS Planned sale	WILLIAMS JEFFREY E COO Officer	77,430 -13.6% 166.11 USD 12,861,897	77,430 -13.6%	166.11	USD 12,861,897
2023-04-04	2023-04-03	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	29,449 -0.9% 165.62 USD 4,877,343	29,449 -0.9%	165.62	USD 4,877,343
2023-04-04	2023-04-03	PS Planned sale	COOK TIMOTHY D Chief Executive Officer Executive Director	26,623 -0.8% 164.67 USD 4,384,009	26,623 -0.8%	164.67	USD 4,384,009
2023-04-04	2023-04-03	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	38,818 -8.4% 165.81 USD 6,436,413	38,818 -8.4%	165.81	USD 6,436,413
2023-04-04	2023-04-03	PS Planned sale	Adams Katherine L. SVP, GC and Secretary Officer	33,407 -6.7% 164.71 USD 5,502,467	33,407 -6.7%	164.71	USD 5,502,467

Apple Inc (AAPL)

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